Rising healthcare standards together with the growing demand for more affordable treatment will keep the Asian market for Medical Tourism buoyant, according to experts speaking at the recently concluded Healthcare Travel Exhibition & Congress at the Fairmont Hotel, Singapore. Worldwide gross Medical Tourism revenue is projected to grow from USD 56 billion to reach USD 100 billion by 2012, with Asia as a major driver of this growth, said an Asiatraveltips.com report. Asia is well placed to grow in Medical Tourism as healthcare standards and technology adoption continue to improve. Hospitals, especially in Korea, Malaysia, Thailand, India and Singapore, have made it a point to implement state-of-the-art medical technologies to improve patient care.
“Buoyed by the success stories of earlier waves of medical tourists, consumers, insurance companies as well businesses fully recognise the reliability and affordability of going overseas for medical procedures. Patients who choose to undergo treatments in Asia can pay just ten per cent of the cost of comparable treatment conducted in developed countries like the US or UK. This differential cost, coupled with today's sophisticated travel industry, provides an excellent catalyst to the growth of medical tourism,” said Andrew Keable, Divisional Director, Informa Life Sciences.
Healthcare Travel Exhibition & Congress 2009 is a new event focusing on two of the world's largest industries: healthcare and tourism. The event brings together professionals, government officials and decision makers from the healthcare and travel industries, giving them the opportunity to network and share best practices, insights and knowledge to further develop Asia's thriving healthcare travel market.
Source : hospitalitybizindia
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